Public Strategy Associates understands the issues business owners face everyday.  Whether you are needing effective representation in the state legislature, launching a new product or service, controlling your business image, planning a special event, or anything in between, PSA has the knowledge, connections, and experience to make you and your business successful.

Listed below are general descriptions of each of the areas in which we can provide assistance to you and your business.  Although we wanted to be sure to give you a broad overview of what we can do for you, this is by no means an exhaustive list of all the services we have available for you. If you have any questions or comments, or if you think we might be able to provide you with assistance in regard to something not listed here, do not hesitate to contact us.

Because we know you need it all in order to be successful, we do it all.

Governmental Affairs
Whether your business needs long-term advocacy or a single concentrated effort aimed at a specific bill under consideration by the state legislature, Public Strategy Associates has the knowledge, connections, and experience, which uniquely qualifies us to get the best possible results for you and your business or organization. Understanding how the state legislative process works requires the full-time effort of experienced professionals.  The principals of PSA have years of experience in working with government officials to achieve certain goals. Further, in today’s political environment on Goat Hill, to be effective, you have to work with both sides of the aisle. That’s why PSA has established relationships with key members of both parties, which enable us to help you achieve your goals more quickly and efficiently. Let us put that experience and those connections in Alabama to work for you today. Back to top (list all services)

Marketing & Media
No matter how good your product or service is, if potential clients or customers are not aware of your business you will never be able to turn a profit and sustain a viable business.  Public Strategy Associates understands how to target potential clients or customers in a way that will save you both time and money, while also generating much needed income.  With our proven methods of media targeting, we can build a custom marketing plan for you which focuses on only those efforts that we know will generate interest in you and your business. Call us today and let us show you what we can do to make your business stronger and more successful than it already is. Back to top (list all services)

Reputation/Crisis Mgmt.
For every business, but especially for established ones, issues arise from time-to-time that need to be dealt with in a delicate but swift manner. Public Strategy Associates knows that when these issues occur, it is important to respond appropriately, but not without first considering the long-term implications the event will have on your business.  Using proven techniques, we will help you weather the storm as quickly and as effectively as possible. Back to top (list all services)

Public Relations
Not every business can afford to have an in-house public relations department, but yet every business has news and information that they need packaged and disseminated to the media. That’s where Public Strategy Associates comes in.  Whether it is writing and sending press releases, finding media opportunities, creating and distributing media kits, or anything else you may need to get your name out to the public, we have got you covered. Back to top (list all services)

Special Events Planning
You might find that your business or association needs to hold a special event, maybe a trade show, regional meeting banquet or large-scale media event, but you don’t have the time or resources to devout to planning the event. Public Strategy Associates can step in and do all of the legwork for you. Our efforts will include every step of the preparation and execution process, from securing venues and arranging contracts, to day of the event on-site coordination, we can put our experience to work for you. Back to top (list all services)